Fancy Monas Branding
About the project
We created the identity for “Fancy Monas,” a series of 1,942 unique digital works that celebrate the universe of Edgardo Giménez.
Using a generative system, each mona combines 113 iconic elements from his body of work—headpieces, gestures, expressions, colors—reorganized into new configurations.
History, archives, and technology converge to bring to life a collection where each mona is truly one of a kind.
History, archives, and technology converge to bring to life a collection where each mona is truly one of a kind.